07 March 2010

Is Target Essential?

I hear people talk about Target like it is an essential part of living. I think I've been to the one on Ridge Road and it just seems like an updated K-mart with tons of cheap plastic from China. But thought this tidbit from a merchandising industry webmail was interesting:

The second-largest U.S. discount chain recently announced it ... will develop a smaller store format with an edited merchandise selection to reach customers in dense urban markets. The retailer also has its sights set on expanding outside the U.S., most likely in Canada, Mexico or Latin America.

1 comment:

5chw4r7z said...

Target has been doing these pop-ups in small store fronts in NYC and Chicago that last a week or so. Usually its a tie in with a new product.
I'd love to see one of those in The Q or Main St.